Social Media for Business
Certificate of Achievement
Program Details
This program combines business skills in marketing, advertising, and communication with technical skills in social media and e-commerce. Students gain a working knowledge of techniques to increase and optimize business-oriented web traffic in various social media venues, including Facebook, LinkedIn, Twitter, and other emerging social media and e-commerce platforms. Students achieve focus through elective selections. Students should consider electives based on their need for building more skills with service and communication (BUS 136 and BUS 290), technical skills and software (CSIT 120 and CSIT 137), or web and graphic design (MAT 110 and MAT 125). Students can also gain real-world practical experience through internships (BUS/CSIT/MAT 292) and work experience (BUS/CSIT/MAT 299).
Social Media for Business Pathways
Pathways listed below are for the catalog year 2025-2026. Maps for previous years are available on each pathway page. What is a catalog year?
Learning Outcomes
Learning outcomes help you work towards your educational goals.
- Upon completion of this program, the student will be able to develop a social media marketing plan using multiple platforms to reach his/her audience.
